{"title":"EMNZ","description":"\u003cp\u003eEMNZ make certified organic, microbe-powered products that bring soil back to life: EM concentrate, compost boosters and plant food that work from the ground up, literally.\u003c\/p\u003e\u003cp\u003eHealthy soil, healthy plants, quietly smug gardener.\u003c\/p\u003e","products":[{"product_id":"em1-garden","title":"EM1 Concentrate","description":"\u003cp\u003e\u003cstrong\u003eThe invisible workforce your garden deserves.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you’re the kind of gardener who treats soil like a sacred ecosystem, meet your new best friend. EM1 Concentrate (formerly EM1 Garden) is a certified organic microbial inoculant designed for those who know that the real magic happens underground. It’s a broad-spectrum cocktail of microorganisms, enzymes, vitamins, and organic acids—the essential building blocks for a soil environment that doesn’t just survive, but thrives.\u003c\/p\u003e\n\u003cp\u003eThink of EM1 as a recruitment drive for your garden’s natural residents. It supports the mycorrhizae, the earthworms, and the beneficial insects already working the land, creating a diverse biological community that breaks down organic matter with ruthless efficiency. Because as every dirt-obsessed insider knows: healthy soil equals healthy plants.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy EM1 belongs in your shed:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Soil Fertility:\u003c\/strong\u003e Boosts root structures and enhances the performance of your existing fertilisers.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpeedy Composting:\u003c\/strong\u003e Accelerates the breakdown of organic matter and keeps odors in check (your neighbors will thank you).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eResilient Plants:\u003c\/strong\u003e Increases resistance to pests and diseases while improving flower blooms and crop yields.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Quality:\u003c\/strong\u003e Certified organic and built for the long-term health of your patch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEM1 is ready to go straight from the bottle, but if you want to really kickstart the microbial party, add equal parts molasses to your solution—it acts as a high-energy food source for the microbes.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Standard Drench:\u003c\/strong\u003e Dilute between 1\/100 and 1\/1000. For a standard 10-litre watering can, add 10ml of EM1 and thoroughly soak your soil and plants (covers roughly 10m2).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFoliar Health:\u003c\/strong\u003e Dilute at 1\/100 and spray weekly during growth spurts or periods of plant stress.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompost Boost:\u003c\/strong\u003e Apply regularly to your heap to enhance activity and manage those \"earthy\" aromas.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePro Tip:\u003c\/strong\u003e For the truly dedicated, EM1 can be combined with fish or seaweed-based liquid fertilisers for extra microbial fuel. It can also be expanded via a secondary process using 5% EM1, 5% molasses, and 90% water. Because in this garden, more is definitely more.\u003c\/p\u003e","brand":"EMNZ","offers":[{"title":"1L","offer_id":61552285090162,"sku":"G-EMNZ-EM1-1L","price":43.0,"currency_code":"NZD","in_stock":true},{"title":"5L","offer_id":61552285122930,"sku":"G-EMNZ-EM1-5L","price":169.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3893\/7458\/files\/emnz-1l-em1-concentrate-53097264546162.jpg?v=1779021062"},{"product_id":"organic-molasses","title":"Organic Molasses","description":"\u003cp\u003eThe underground feast begins here. If you’re the kind of gardener who treats your soil biology with the same devotion others reserve for their children, you know that Effective Microorganisms (EM) need more than just a good environment—they need fuel. This is that fuel.\u003c\/p\u003e\n\u003cp\u003eMeet our Organic Blackstrap Molasses from EMNZ. This isn’t for your kitchen pantry; it’s the high-energy byproduct of sugar cane refining, specifically chosen to activate and expand your EM1 Garden or EM Garden Boost. It’s essentially the ultimate microbial buffet, providing the food source your microbes need to wake up, multiply, and get to work.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Ritual of Expansion\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eFor those who love the science of the soil, brewing your own EM Ready to Use (RTU) is a deeply satisfying ritual. To make a 10-litre batch of expanded EM, you’ll want a 5% dilution of EM1 Concentrate with 5% Molasses. Here is the process:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCleanliness is key:\u003c\/strong\u003e Use sterile equipment and chlorine-free water. (If your tap water is chlorinated, let it stand in a bucket for 24 hours first).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Slurry:\u003c\/strong\u003e Dissolve your molasses in a container with about 30% hot or boiled water. Stir until smooth, then top up with cold water. Add your EM and stir again.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Incubation:\u003c\/strong\u003e Seal it with a lid (or an airlock if you’re fancy). You need to keep this concoction at a steady 25-35°C for 7 days. An aquarium heater set to 30°C is the insider’s trick. If you’re not using an airlock, remember to 'burp' the lid daily to release the gas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe Result:\u003c\/strong\u003e After 5-7 days, your EM-RTU is ready. It has a shorter shelf life than the concentrate—best used within a week, and definitely within two months—making it perfect for those large-scale garden applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eStore your liquid gold in a sealed container at room temperature, tucked away from the sunlight. When it comes to application, treat your expanded EM-RTU with the same dilution rates as your EM1 Concentrate.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eWatch the demonstration below to master the art of expanding your EM1:\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/Xe0YLcFkrB8\" width=\"100%\" height=\"330\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"EMNZ","offers":[{"title":"1L","offer_id":61552286433650,"sku":"G-EMNZ- MOL-1L","price":32.9,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3893\/7458\/files\/emnz-1l-organic-molasses-53025189003634.jpg?v=1779020903"},{"product_id":"compost-boost","title":"Compost Boost +","description":"\u003ch3\u003eThe 30% shortcut to black gold.\u003c\/h3\u003e\n\u003cp\u003eIf you’re the type of person who monitors your compost temperature with the dedication of a doting parent, this is for you. Compost Boost+ is essentially a microbial workforce in a bottle, designed for those of us who want our organic matter to move a little faster than a snail’s pace.\u003c\/p\u003e\n\u003cp\u003eBy inoculating your pile with billions of natural bacteria and fungi, you aren’t just waiting for nature to take its course—you’re giving it a masterclass in efficiency. This blend accelerates the composting process by over 30%, breaking down matter and creating a high-growth index compost that your plants will quite literally devour.\u003c\/p\u003e\n\u003cp\u003eAnd because we know that even the most devoted gardener prefers their \"black gold\" without the pungent perfume, it works overtime to reduce odours. It’s microbes on a mission.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Ritual\u003c\/strong\u003e\u003cbr\u003eShake well (think of it as waking up the troops). Mix 50ml per Litre of water and thoroughly wet your compost. Reapply whenever you’re adding a significant new layer of material. For the true enthusiasts: keep your pile covered to retain that precious moisture and prevent the rain from ruining the party.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Insider Secret\u003c\/strong\u003e\u003cbr\u003eIt’s not just for the bin. Add Compost Boost+ to septic tanks or those occasionally moody drains to reduce odour and keep things functioning exactly as they should.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s Inside:\u003c\/strong\u003e\u003cbr\u003eA potent mix of Effective Microorganisms, Secondary Metabolites, Organic Acids, and other Beneficial Substances.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStorage:\u003c\/strong\u003e\u003cbr\u003eKeep it at room temperature, airtight, and tucked out of direct sunlight. They’re microbes, not sunbathers.\u003c\/p\u003e","brand":"EMNZ","offers":[{"title":"Default Title","offer_id":61552360030578,"sku":"G-EMNZ-COMPOST","price":34.6,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3893\/7458\/files\/emnz-default-title-compost-boost-53097398305138.jpg?v=1779020755"},{"product_id":"organic-plant-food","title":"Organic Plant Food +","description":"\u003cp\u003e\u003cstrong\u003eThink of this as a five-course degustation for your soil.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOrganic Plant Food+ isn't just another fertiliser; it’s a high-performance cocktail of live microbes (EM), bio-stimulants, and seaweed, expertly blended to turn your garden into a powerhouse. For those of us who obsess over every leaf and fruit set, this is the liquid gold your plants have been waiting for.\u003c\/p\u003e\n\u003cp\u003ePacked with amino acids, fulvic acid, and proteins, this formula works as a natural chelator to keep your plants and soil in peak condition. It’s designed to promote serious growth and give your flowering and fruiting the kind of boost that makes the neighbours take notice. All that’s required of you is to water it in and let the microbes get to work. Nature is clever like that.\u003c\/p\u003e\n\u003cp\u003eWhether you’re tending to prize tomatoes or a sprawling kitchen garden, this is the ultimate reward for your hard-working green space.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Ritual:\u003c\/strong\u003e\u003cbr\u003eShake well (it’s alive, after all). Apply 20-40ml per litre of water every fortnight. For the truly devoted who want to build a soil empire, use it alongside EM1 Concentrate or Healthy Soil+.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Technical Bits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAnalysis:\u003c\/strong\u003e Nitrogen N: 5, Phosphorus P: 0.05, Potassium K: 1.6, Sulphur S: 2.5 plus Trace Elements.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients:\u003c\/strong\u003e Amino Acids, Fulvic Acid, Seaweed, Effective Microorganisms, Secondary Metabolites, and other beneficial organic substances.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStorage:\u003c\/strong\u003e Store at room temperature, keep it airtight, and out of direct sunlight. Treat it with respect.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"EMNZ","offers":[{"title":"Default Title","offer_id":61552360063346,"sku":"G-EMNZ-PLANT-FOOD","price":37.8,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3893\/7458\/files\/emnz-default-title-organic-plant-food-53097398370674.jpg?v=1779020532"},{"product_id":"healthy-soil","title":"Healthy Soil +","description":"\u003cp\u003eFor those who understand that a garden is only as good as the life beneath the surface. Welcome to the inner circle of soil health.\u003c\/p\u003e\n\u003cp\u003eHealthy Soil+ is the successor to the much-loved Garden Boost, and it’s arrived with a singular mission: to make your dirt the hardest-working part of your garden. This isn't just a fertiliser; it’s a probiotic powerhouse designed to stimulate healthy soil function and build the kind of structure that plants dream of.\u003c\/p\u003e\n\u003cp\u003eBy delivering a curated blend of Effective Microorganisms (EM) and VAM, Healthy Soil+ feeds the thousands of species of bacteria, fungi, and microbes that call your garden home. It helps break down organic material, reduces odour (perfect for the compost-conscious), and bolsters disease protection from the roots up. \u003c\/p\u003e\n\u003cp\u003eWhether you’re presiding over a sprawling orchard, a precise veggie patch, or a delicate indoor collection, this is the essential toolkit for superior growth and ripening.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Highlights:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdds a strategic boost of beneficial microbes (the good guys)\u003c\/li\u003e\n\u003cli\u003eSpeeds up the digestion of organic matter\u003c\/li\u003e\n\u003cli\u003eReduces unwanted odours in the garden\u003c\/li\u003e\n\u003cli\u003eThe official, upgraded replacement for EM Garden Boost\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eApplication Ritual:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGive it a good shake. Mix 10-20ml per litre of water and apply directly to the soil to wake up those microbes. Reapply every 2-4 weeks to keep the momentum going. Pro tip: regular fertilising with Organic Plant Food+ will provide the balanced nutrition and microbial food your soil craves.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Ingredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA premium cocktail of Fish Hydrolysate, Amino Acids, Seaweed, Effective Microorganisms, and VAM. Also includes secondary metabolites, organic acids, and other beneficial substances your soil will thank you for.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStorage:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eKeep it at room temperature, airtight, and tucked away from direct sunlight. Treat it with respect, and it’ll return the favour.\u003c\/p\u003e","brand":"EMNZ","offers":[{"title":"Default Title","offer_id":61552365273458,"sku":"G-EMNZ-H-SOIL-1L","price":34.6,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3893\/7458\/files\/emnz-default-title-healthy-soil-53097404039538.jpg?v=1779020758"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/3893\/7458\/collections\/emnz-logo_1647911198__49445.jpg?v=1767732752","url":"https:\/\/bugg.co.nz\/collections\/emnz.oembed","provider":"Bugg ","version":"1.0","type":"link"}